How much is being invisible on Google costing you?
Estimate how much search demand may be going to the businesses ranking above you, and what greater visibility could potentially be worth.
Calculate My Lost OpportunityNo email required to see your numbers.
01 · The calculator
Move the sliders. Watch the number.
Roughly how many people search for what you do, in the areas you cover, each month.
What share of those searches you currently show up for. Most owners guess high.
Of the people who see you, how many call or fill in a form.
Of those enquiries, how many become paying jobs.
What one customer is worth to you on average.
Estimated monthly opportunity going elsewhere
$12,480
Potential leads missed
38
per month
Estimated annual
$150k
opportunity
Who those searches are reaching
These are directional estimates based on the figures you entered. They are not confirmed lost revenue, a forecast, or a guarantee of rankings or results.
02 · How the estimate works
No black box. Here's the arithmetic.
monthly searches
× the share you are not visible for
× search to lead rate
× lead to customer rate
× average customer value
That's it. Five numbers you already know about your own business, multiplied together.
It is deliberately simple, and it is only as good as what you typed in. The visibility figure is the one people get most wrong, because it is the one nobody has ever measured for them.
Which is the part we do for free on the call.
03 · What we show you
Your visibility, measured from where your customers actually are.
Most businesses check their own ranking from their own office, on their own phone, logged into their own account. That's the one place you are guaranteed to look good.
We check from across your whole service area. Here's a real client, ranked first for a “near me” search made from 52 miles away.
American Hurricane Shutters. “Storm shutters near me”, searched from Ocean Isle Beach, 52 miles from their location.
04 · Why it happens
Four reasons businesses go invisible.
01
Your reach stops at the city line
You rank where you're standing and nowhere else. Every town you drive to but don't appear in is demand handed to someone closer.
02
One page trying to do every job
A single services page listing everything you do, in every town you cover, competes properly for none of it.
03
Your listing is half empty
Services not written out, areas not named, categories left as whatever got picked years ago. Google fills the gaps by guessing.
04
Nobody's keeping score
If no one can tell you your position for a search you actually sell, nobody is steering. Traffic charts are not the same thing.
05 · On the call
Twenty minutes. Three things you keep.
Your real visibility number
Measured across your service area rather than guessed at with a slider. This is the input the whole calculation hangs on.
Who is taking the rest
The businesses appearing where you don't, and the specific thing they have that you're missing.
What we'd do first
The order we'd tackle it in, and what should move first. Yours to keep whether you hire us or hand it to whoever you already use.
06 · Real client rankings
Before and after, from actual reports.
360 Hazardous Cleanup, Louisville. Google Maps positions after 20 days.
Angkorscape, Seattle
Position 1 in the plain results, and named inside Google's AI answer for the same search.
07 · Get the real number
Show me where I'm invisible.
Six fields, then pick a time. We measure your visibility before the call so we're not doing it while you watch.
For businesses already doing $20k a month or more. We take 15 new clients a month and no more, because that's what it takes to hold the rankings we promise.
08 · Fair questions
Ask them. We would.
Is this number real money I'm losing?
No, and we won't pretend otherwise. It's arithmetic on figures you supplied, showing the scale of demand you aren't currently reachable for. Treat it as a sense of size, not an invoice.
I don't know my visibility percentage.
Almost nobody does, which is the honest problem with the whole exercise. Put in a guess to see the shape of it, then let us measure the real one for free.
Do I have to leave my current agency?
No. Take the findings back to them and ask better questions. If they act on it, you've had a free win.
What do you actually promise?
Rankings. That's the job and that's what we're measured on. Revenue follows from being findable, but we're not going to forecast your income for you.
Who is this not for?
Businesses under $20k a month. Ranking work needs enough trade behind it to be worth doing, and below that we'd be taking your money.
Find out what you're actually missing.
Twenty minutes. Your real visibility, measured. No contract talk.
Show Me Where I'm Invisible